Verance is commercially launching now interactive broadcast applications from local stations nationwide onto NEXTGEN TV sets connected to cable & satellite set top boxes. Zoom demos are available now.
Using the ATSC A/334 watermarking protocol, Verance can successfully launch NextGen TV apps from local stations, national networks & cable networks across all distribution paths. To see this, Verance can showcase via Zoom the powerful experience of launching ATSC 3.0 technology via cable/satellite (MVPD) & OTT distribution. Use cases include sports betting, interactive news applications, AEA, audience measurement & DAI. To see an in person demo during the NAB show, contact MARKETING@VERANCE.COM
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Advanced Television Systems Committee, Inc.
1300 I Street NW, Suite 400E
Washington, DC 20005
The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.