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AND NOW A WORD FROM OUR SPONSOR… Technicolor

Posted on September 3, 2018 in ATSC News

ATSC 2018 sponsor Technicolor focuses on “Innovation for the Future of Content.” With 200 researchers and engineers, Technicolor’s Research & Innovation Group partners with creative and technical teams from across Technicolor and its family of creative brands to pioneer the next wave of premium content and how these experiences are delivered to homes around the world.

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ATSC, the Broadcast Standards Association, is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. Serving as an essential force in the broadcasting industry, ATSC guides the seamless integration of broadcast and telecom standards to drive the industry forward. Currently, the ATSC 3.0 Standard is providing the best possible solution for expanding the potential of the broadcast spectrum beyond its traditional application to meet changing needs. From conventional television to innovative digital data services, ATSC has one clear goal: to empower the broadcasting ecosystem like never before.

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