Posted on June 5, 2018 in ATSC News
ATSC 2018 sponsor Samsung Electronics is a global technology leader and the world’s top-selling television brand. Within ATSC, Samsung employees are involved in a variety of technical groups, both as contributing experts and in leadership roles. Samsung played an integral role in the development of A/321, the “bootstrap” part of the ATSC 3.0 Physical Layer, and many other parts of ATSC 3.0. Samsung also is working with ATSC members Pearl TV and Sinclair Broadcast Group on technical, field and consumer testing of ATSC 3.0 technologies. “Viewers will ultimately benefit from the next-generation broadcasting made possible by ATSC 3.0, and Samsung will continue to innovate in home entertainment for unparalleled picture quality and new functionalities,” said John Godfrey, Senior VP, Public Policy at Samsung Electronics America, and a former ATSC Board Chairman. “The ATSC developed a superb technical standard. It’s now time for the industry to step forward with technical and consumer testing and other collaborations to speed the implementation of the new standard and bring new services to consumers.” www.samsung.com
Posted in ATSC News
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.