26 Educational Sessions, 38 Exhibitors to Offer Guidance on All Facets of ATSC 3.0 Technology With next-generation television broadcasts now reaching nearly half the viewing public in the U.S. and recent international expansion of the technology into Jamaica, the future of broadcast and broadband delivery will be among the highlights of the 2022 NAB […]
2021 NEXTGEN TV Marketing Campaign Shows Increasing Consumer Interest and Purchase Intent New debut of Dolby ads also boosts consumers’ overall perception of and intent to purchase NEXTGEN TVs WASHINGTON, March 30, 2022 – New NEXTGEN TV advertising, including Dolby commercials from its latest marketing campaign which debuted on local television stations across the U.S., […]
Competitive Tests Result in Selection of Several Ingredients Proposed by ATSC as Additional Testing Continues WASHINGTON, DC, January 18, 2022 – The Advanced Television Systems Committee (ATSC) announced today that the Fórum Sistema Brasileiro TV Digital Terrestre (SBTVD Forum) has recommended to the Brazilian government the selection of several technologies proposed by ATSC for […]
ATSC SALUTES BROADCASTERS AND CONSUMER TECHNOLOGY COMPANIES PUSHING FORWARD WITH NEXTGEN TV DEPLOYMENT At CES, Hisense Joins LG, Samsung, and Sony Offering TV Models with Built-in ATSC 3.0 Reception LAS VEGAS, January 5, 2022 – The Advanced Television Systems Committee (ATSC) today congratulated consumer technology companies Hisense, LG Electronics, Samsung, and Sony for leading […]
Washington, D.C. (December 30, 2021) With the recent addition of NEXTGEN TV service in Los Angeles, CA and Washington, D.C., next-generation broadcasting now reaches nearly half of all American viewers. Stations in 46 U.S. markets now offer NEXTGEN TV powered by ATSC 3.0, and market-by-market service launches are expected to continue throughout 2022. “With […]
Washington, D.C. – November 29, 2021 — The Advanced Television Systems Committee, Inc. (ATSC) today announced the release of a new Request for Proposals (RFP) for Broadcast Core Network technologies to enhance the ATSC 3.0 broadcast standard. The project is on a fast track, with initial responses of interest due by December 31, 2021. […]
WASHINGTON, D.C., Dec. 6, 2021 – Members of the Advanced Television Systems Committee Inc. (ATSC) elected three experienced media executives to serve on the ATSC Board of Directors for three-year terms that begin in January 2022. Jim DeChant, News-Press & Gazette Company was re-elected for his second term. Elected for a first term is […]
WASHINGTON, August 26, 2021– The Advanced Television Systems Committee today awarded its highest technical honor, the 2021 Bernard J. Lechner Outstanding Contributor Award, to Alan Stein, Vice President of Technology at InterDigital. ATSC also presented the Mark Richer Industry Leadership Medal to Sen. Gordon Smith, the President and CEO of the National Association of Broadcasters. […]
Posted on January 7, 2021 in Press Releases
Washington, D.C. – January 7, 2021 — Luminaries from the worlds of consumer technology, broadcasting and education will populate two live panel discussions organized by Advanced Television Systems Committee (ATSC) after the first day of activities conclude for the virtual 2021 CES. Registration is free for the ATSC panels. “From televisions to smartphones, from set-top […]
Aitken, Corl and Fairhurst Begin Terms in January WASHINGTON, Nov. 30, 2020 – Members of the Advanced Television Systems Committee Inc. elected three experienced industry executives to serve on the ATSC Board of Directors for three-year terms that begin in January 2021. Elected to the board for the first time is Mark Aitken of Sinclair […]
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.