Forbes Names Four ATSC Members to the Accessibility 100
On June 17th Forbes magazine released its inaugural Accessibility 100 list, highlighting the most significant innovators and impact-makers working to further accessibility. The list included four ATSC members, technology titan Google; accessibility innovator Infinite Access (both recognized for software development); NBCUniversal Media (recognized for its work in sports and recreation); and global powerhouse Sony (recognized for accessible products). Each of these companies is committed to the goals of ATSC 3.0, which includes many advancements designed to improve the television experience for all. They are also committed to accessibility in a wide range of media, as demonstrated by their inclusion in the Accessibility 100.
According to Forbes, its Accessibility 100 list was compiled on the basis of over 400
interviews and discussions with specialists in the accessibility field, with input from an
advisory board of industry experts across more than 15 countries. Organizations were selected based on impact, invention, and potential to power systemic change across industries. The honor was bestowed for different “Impact areas” including Advocacy, Arts & Entertainment, Communication, Education, Law & Government, Mobility, Products, Software, Sports & Recreation, Workplace, and more. Other well-known recipients include Apple, Be My Eyes, Meta, Microsoft, Nike, Special Olympics, Walmart, and the World Institute on Disability.
ATSC’s four award winning members Google, NBCUniversal, Sony, and Infinite Access, embody ATSC 3.0’s commitment to accessibility in today’s rapidly developing technology.
- Google recently integrated wheelchair-accessible walking routes into Google Maps.
- NBCUniversal was named a Leading Disability Employer in 2024 by the National Organization on Disability.
- Sony works with the Easterseals Disability Film Challenge, bringing together creators with disabilities to share their talents and voices, through film.
- Infinite Access leverages its patented adaptive interaction engine across broadcast networks, streaming services, social media, and mobile devices.
Jonathan Thurston, CEO of Infinite Access said, “There is a complete alignment between ATSC and accessibility. ATSC 3.0 gives us the runway to deliver real-time, accessible content across every screen and signal. It’s the future of inclusive public communication—and we’re building on it now.”
“ATSC is incredibly proud that Google, Sony, Infinite Access, and NBCUniversal have been recognized in Forbes’ Accessibility 100 list,” added ATSC President, Madeleine Noland. “ATSC 3.0, enabled by their contributions, expands accessibility beyond traditional boundaries, empowering broadcasters to deliver a truly inclusive experience. With features like multiple language support in closed captions, immersive dialog audio, and video descriptive tracks, along with picture-in-picture closed sign language support, and dialogue enhancement, ATSC 3.0 ensures everyone can access and enjoy content, especially during critical moments when advanced emergency messaging with these same capabilities is essential.”
ATSC congratulates its members recognized by Forbes Accessibility 100.
Posted in ATSC News
Subscribe to our Newsletter
Subscribe to The Standard, our monthly newsletter, to stay up-to-date with ATSC news and events around the world.
