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New NAB Video Highlights ATSC 3.0 Opportunities

Posted on September 5, 2017 in ATSC News

As the television industry awaits word from the FCC regarding the use of broadcast TV spectrum for ATSC 3.0 signals and services, the NAB has produced a three-minute video that highlights industry excitement about Next-Gen TV powered by ATSC 3.0 technology. The video includes testimonials from executives at broadcast station groups Capitol Broadcasting, Fox Networks, Graham Media, Hearst Television, News-Press & Gazette, Nexstar Broadcasting, and E.W. Scripps Company.  The video also features executives from the ATSC and members Pearl TV, LG Electronics and Akamai Technologies.

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ATSC, The Broadcast Standards Association, is defining the future of broadcast around the world with the Internet Protocol-based ATSC 3.0 next-generation standard. ATSC is an international, non-profit organization developing voluntary multimedia standards. ATSC member organizations represent the broadcast, professional services and equipment, motion picture, consumer technology, computer, cable, satellite, and semiconductor industries.

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