Posted on October 21, 2025 in ATSC News

October 21, 2025 – Panasonic today announced the launch of its newest OLED TV, the 77Z8BA, a stunning 77-inch model that joins the brand’s iconic one box cinematic experience series lineup alongside the acclaimed Z95A and Z95B models. Combining outstanding picture and sound quality together, the 77Z8BA will become available for pre-sale purchase starting October 27, 2025, with wider availability rolling out in mid-November.
Powered by an advanced chipset and brighter panel, the Z8BA offers exceptional image and audio performance. For the ultimate sensory entertainment experience, Dolby Vision IQ™1 Precision delivers superior picture enhancements and brightness, while 360 Soundscape Pro, meticulously tuned by Technics, ensures immersive 3D surround sound.
Integrated with Fire TV built in, this TV revolutionizes how users discover and enjoy content, offering a personalized home screen that brings together streaming services, apps, live channels, and tailored recommendations. The Z8BA also supports NEXTGEN TV powered by ATSC 3.0, enabling next-generation over-the-air broadcasting with enhanced picture quality, immersive audio, and interactive features for a more engaging viewing experience. To meet the speed and responsiveness gamers expect, this model supports a 144Hz refresh rate, unlocking ultra-smooth, vivid gameplay.
>>>Read the full story on Panasonic here.
Posted in ATSC News
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