Posted on December 16, 2022 in ATSC News
With this, the final issue of The Standard for 2022, I’d like to reflect on the past year and take time to thank the ATSC and broadcast community writ large for all the accomplishments we have achieved together.
I love “top 10” lists, but I simply cannot rank the outstanding projects that have come to fruition in the past year. We should take a moment to review our accomplishments made together:
So those are ten of my favorite memories of the past year, and there are many more, not mentioned, but not forgotten. I encourage everyone to reflect on 2022 and identify your own favorites or other developments that signify our progress together.
Now, to look forward!
During the first week of December, a contingent of ATSC staff, board members, and technology group members met in-person in San Francisco for the year’s final face-to-face meetings. Many others were able to join us virtually. These meetings were extremely productive. The board was able to discuss initiatives for 2023 and beyond and there are some very exciting plans on the table! Our specialist groups were able to host lively and informative meetings on Wednesday, and then on Thursday, the TG3 group met to discuss the final reports of the year; what was accomplished and what’s ahead.
Our gracious host was Dolby, and they sure know how to deliver on meetings. The facilities were top-notch, the support and IT staff were superb and willing to help, and the catering was delicious. To top it off, we were treated to a happy hour and movie night in the AMAZING and IMPRESSIVE Dolby Theatre. There just could not have been a better way to see Top Gun: Maverick!
At the end of three days of meetings, we even had some folks take advantage of the Dolby game room. Who knew we had some pool sharks in our ATSC-midst?!
It was great to see our members in-person seeking out networking opportunities, developing plans for ATSC 3.0’s future, and simply having fun being together!
Just around the corner is the annual CES, and ATSC is staking out a significant presence at the Las Vegas Convention Center. At CES 2023, we’ll be showing ATSC 3.0 innovations in Central Hall (Booth #17783), which is adjacent to Samsung.
Television manufacturers are expected to sell some 8,000,000 TV receivers equipped with NEXTGEN TV electronics in the coming year, and all eyes will be on Las Vegas during the second week of January as more than 100,000 people are expected to converge at the event. We’re delighted to welcome platinum sponsors Gaian Solutions, Hewlett Packard Enterprise, Pearl TV, and Sinclair Broadcast Group to the ATSC booth. Each will showcase ingredients of the ATSC 3.0 rollout, from the focus on NEXTGEN TV marketing aimed at consumers to new implementations of the technology that will deliver data to new places.
ATSC is also devoting a portion of our booth to commercial set-top boxes and USB receivers that are next in line to be certified as NEXTGEN TV devices. We’ll also be showcasing several ATSC member companies who offer antenna products for over-the-air reception.
The year ahead promises new opportunities for our membership, the continued expansion of ATSC 3.0 broadcasts in the U.S. and around the world, and several opportunities for our members to reconnect, learn, and grow.
We hope to see you in Las Vegas at CES and the NAB Show, and also at the ATSC NextGen Broadcast Conference in June in Washington, D.C.
Madeleine Noland, ATSC President
Posted in ATSC News
ATSC is a membership organization with both voting and observer categories. Voting members include corporations, nonprofit organizations, and government entities, and they participate actively in the work of ATSC. Observers are individuals or entities not eligible to be a voting member.
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.