Posted on January 6, 2021 in ATSC News
ATSC had an incredibly exciting 2020, complete with challenges and triumphs. Now we welcome 2021 with enthusiasm and optimism – NextGen TV is here and continually gets better and better. The future is bright for services and products enabled by our ATSC 3.0 standards, and I cannot wait to see what the new year will bring.
We’ll kick off the year in style at CES® 2021. Building on the success of CES 2020, ATSC will again have a strong presence at the show. Our goal is to amplify and aggregate all the great NextGen TV messages and announcements that consumers, retailers and other stakeholders need to know.
ATSC members and sponsors will be showcased throughout this year’s innovative digital CES. Don’t miss the time-lapse animated video of the U.S. ATSC 3.0 Deployment map at the ATSC booth.
ATSC CES plans include:
From televisions to smartphones, from set-top boxes to better TV and distance learning, CES 2021 promises to be a showcase of all things NextGen TV. What? You say you’re an ATSC member and haven’t yet shared your CES announcements? Just drop Dave@ArlandCom.com a note and we’ll get you added.
ATSC continues to work with industry colleagues across the globe, helping people understand the capabilities of ATSC 3.0 as well as responding to new requirements and use cases as we learn more about the unique needs of different regions and cultures. For example, ATSC has responded to Brazil’s Call for Proposals for a TV 3.0 system. Our proposal is moving to Phase 2 of their evaluation process and we are pleased to announce the formation of the ATSC Brazil Implementation Team that will support our submission throughout the selection process. THE STANDARD caught up with the new team’s Chair, Skip Pizzi (Fraunhofer Group), to fill in some details.
I couldn’t be more proud of the incredible accomplishments over the past year, and all signs point to an even more productive year for ATSC in 2021.
Madeleine Noland, ATSC President
Posted in ATSC News
ATSC is a membership organization with both voting and observer categories. Voting members include corporations, nonprofit organizations, and government entities, and they participate actively in the work of ATSC. Observers are individuals or entities not eligible to be a voting member.
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Advanced Television Systems Committee, Inc.
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.