Posted on June 8, 2021 in ATSC News
WASHINGTON, D.C.—While much attention is focused on ATSC 3.0’s advanced emergency alerting capabilities like geo-targeting warnings and TV wakeup, retired Lt. Gen. Reynold Hoover May 25 during the first day of the virtual 2021 AWARN Summit illustrated precisely why the technology’s ability to disseminate information post-event may ultimately prove to be its most valuable quality in an emergency.
“Ladies and gentlemen, for the last 15 minutes we’ve actually been working a missile launch from North Korea,” Hoover said during the opening of his keynote speech. “We detected a launch of a Hwasong-15, which is an ICBM. It has a max range, we estimate, of about 13,000 kilometers, which takes in the entire United States.”
“NORAD [North American Aerospace Defense Command] has assessed this launch as a threat to the United States. NorthCom [U.S. Northern Command] has launched our ground-based interceptors. We’re reporting flight as nominal. We estimate now impact in 14 minutes,” said Hoover, who among a long list of career accomplishments served as chief of staff at FEMA and integrated the agency into Homeland Security following the Sept. 11, 2001, attacks as well as being a driving force behind the adoption of IPAWS (the Integrated Public Alert & Warning System).
Posted in ATSC News
Subscribe to The Standard, our monthly newsletter. Learn More
ATSC is a membership organization with both voting and observer categories. Voting members include corporations, nonprofit organizations, and government entities, and they participate actively in the work of ATSC. Observers are individuals or entities not eligible to be a voting member.
Subscribe to The Standard, our monthly newsletter, to stay up-to-date with ATSC news and events around the world.
Advanced Television Systems Committee, Inc.
1300 I Street NW, Suite 400E
Washington, DC 20005
The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.