Sinclair Launches ATSC 3.0 Test Site; Partners With Fraunhofer on Mondiale Service Integration
Image from Sinclair
HUNT VALLEY, Md.—Mark Aitken, senior vice president of advanced technology at the Sinclair Broadcast Group, flipped the switch on a 100w transmitter to begin broadcasting ATSC 3.0 from atop the station group’s corporate headquarters here with the express purpose of testing reception on small devices like its MarkONE 3.0-enabled smartphone and, in particular, integration of Digital Radio Mondiale (DRM) in its broadcast app.
The launch comes on the same day Sinclair and German technology research institute Fraunhofer IIS jointly announced they are working together to bring audio services using the DRM standard to ATSC 3.0. (Earlier this year, Sinclair rolled out 3.0 simulcasts of its Seattle radio stations with its DRM-based broadcast app.)
“We are actually building the DRM radio service into the [3.0] broadcast app environment,” says Aitken. “That means those [DRM] services will be carried in band and transported just like HEVC [high efficiency video coding] and [Dolby] AC-4.”
Posted in ATSC News
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