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SOUNDBITES

Posted on January 9, 2018 in ATSC News

SOUNDBITES

“Coupled with the latest innovations in display technology, Next Gen TV powered by ATSC 3.0, will offer a breathtakingly immersive viewing experience with access to an array of innovative and interactive information services.”

-Gary Shapiro, President and CEO, Consumer Technology Association, at CES 2018

“Broadcasters stand ready to take full advantage of the capabilities of the new voluntary standard, which can seamlessly mix both broadcast and broadband content to enhance information and entertainment for our viewers.”

-Sen. Gordon Smith, President and CEO, National Association of Broadcasters

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ATSC, The Broadcast Standards Association, is defining the future of broadcast around the world with the Internet Protocol-based ATSC 3.0 next-generation standard. ATSC is an international, non-profit organization developing voluntary multimedia standards. ATSC member organizations represent the broadcast, professional services and equipment, motion picture, consumer technology, computer, cable, satellite, and semiconductor industries.

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