The Reimagination Story: From SMPTE
Today, I am delighted to share with you a reimagined SMPTE. As you see here on our redesigned website, SMPTE now showcases a bold new logo that better defines who the Society is today. It incorporates a stylized camera iris design combined with our iconic color bars, calling back to our origin as an engineering Society focused on motion imaging technology. We believe this representation of a new and revitalized SMPTE captures our rich heritage while focusing on a future filled with many enhancements in the way we serve our members.
SMPTE’s progress over the past 104 years has been driven by the best and brightest in the motion picture, television and professional media industry. Our more than 6,000 members — motion-imaging executives, engineers, creative and technology professionals, researchers, scientists, educators and students — stay at the forefront of the field by constantly evolving along with the technology. And SMPTE has been evolving as well, to better deliver the tools, expertise, education and access that are vital to your success.
Posted in ATSC News
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