ATSC 3.0 will create important new opportunities for U.S. broadcast television stations, including the ability to deliver advanced emergency alerts, program guides, and targeted advertising. However, the ATSC 3.0 environment is complex, and broadcasters need a fast and efficient way to launch NextGen TV services.
Triveni Digital’s new solution for streaming ATSC 3.0 from the cloud integrates the company’s software-based ATSC 3.0 Broadcast Gateway scheduler, GuideBuilder® XM ATSC 3.0 Transport Encoder, and state-of-the-art, third-party systems. Using ATSC 3.0 Cloud service, broadcasters can launch NextGen TV services faster and more efficiently. The solution is available with a software-as-a-service business model, lowering the cost to market for new channels and services by eliminating capex costs.
A key benefit of Triveni Digital’s new ATSC 3.0 Cloud service is instant scalability and upgradeability, providing broadcasters with flexibility for future growth. The ATSC 3.0 Cloud service includes support for the Secure Reliable Transport (SRT) protocol to minimize the effects of jitter and bandwidth changes and ensure a secure communications path in the cloud. Using SRT, content is protected from the point of contribution to distribution. Featuring a pay-as-you-go pricing model, the ATSC 3.0 Cloud service is especially valuable for broadcasters in small and midsize markets.
This solution is the next step in Triveni Digital’s overall strategy to empower broadcasters and enable a smooth, cost-effective transition to the next era of TV.
Triveni Digital is helping broadcasters maintain service stability and business continuity during this challenging time, staying connected with customers and partners via digital communications.
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.