Much has been said of the current threats to broadcasting. There is pressure on RF spectrum worldwide and the amount of spectrum allocated to broadcast has been reduced in many countries. As well, data networks capable of delivering video and video-related services are deployed widely. However, broadcasting has many strengths, some of which are unique.
The purpose of this paper is to encourage an exploration of broadcasting strengths and of ways in which those strengths can be harnessed to advance the broadcast industry. In particular, this paper presents the case that the broadcast industry, building on its unique strengths, exploiting its new and advanced technologies, and advancing global convergence can counter threats and advance as an industry globally.
From there, the paper describes ATSC 3.0. This is done to provide a starting point for discussions on convergence. One of the newest technologies in the broadcasting space, it has many features that can provide a basis and opportunity for beneficial convergence.
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.