ATSC News

CHAT ROOM: Momentum for ATSC 3.0 Personalization and Interactivity

Posted on September 5, 2017 in ATSC News

In the Chat Room this month, THE STANDARD sat down with Dave Siegler, Chair of the ATSC 3.0 Personalization and Interactivity Implementation Team, the group that’s promoting, testing and developing the many interactive capabilities of ATSC 3.0. Long-time ATSC Board member and Vice President of Technical Operations for Cox Media Group, Siegler opines on the important role of ATSC Implementation Teams, especially now as Next Gen TV powered by ATSC 3.0 moves closer to commercialization.

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ATSC 3.0 HDR Progress Report

Posted on September 5, 2017 in ATSC News

Since the A/341 Video–HEVC standard (including high dynamic range or HDR) was approved in May, the ATSC has been considering additional technologies related to HDR and wide color gamut (WCG). 

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THE ENVELOPE PLEASE… ATSC Chairman Friedel to Receive Lifetime Achievement Emmy

Posted on September 5, 2017 in ATSC News

For all of us involved in the ATSC, the highlight of the 69th Technology & Engineering Emmy Awards will be the Lifetime Achievement Award for Richard Friedel, Chairman of the ATSC Board of Directors.

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New NAB Video Highlights ATSC 3.0 Opportunities

Posted on September 5, 2017 in ATSC News

As the television industry awaits word from the FCC regarding the use of broadcast TV spectrum for ATSC 3.0 signals and services, the NAB has produced a three-minute video that highlights industry excitement about Next-Gen TV powered by ATSC 3.0 technology.

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SEPTEMBER EVENTS CALENDAR: Kick Off to Busy Fall

Posted on September 5, 2017 in ATSC News

With the college football season getting into full swing this month, the ATSC also is kicking off a busy fall with nearly three dozen important September meetings of TG3 Technology Group and various Specialist and Ad Hoc Groups to help bring the last remaining pieces of the ATSC 3.0 suite of standards across the goal line.

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Someone You Should Know Joe Seccia, GatesAir

Posted on September 5, 2017 in ATSC News

Joe Seccia, Manager of TV Transmission Market and Production Development for GatesAir, has two decades of projects under his belt as a key contributor to ATSC technologies. His primary focus for the new standard is with the Physical Layer S32 specialist group, but Seccia started as a design engineer working on ATSC 1.0 to develop a method to connect the studio multiplexer’s output with the transmitter’s input. 

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And Now a Word from Our Sponsor…

Posted on September 5, 2017 in ATSC News

ATSC 2017 sponsor Verance develops content measurement and enhancement technologies that the company says are at the forefront of innovation and set the industry standard for music, movies and television.  Emmy-Award-winning Verance technologies have been adopted by more than 100 leading entertainment and technology companies, deployed in over 270 million consumer products and incorporated into the Blu-ray Disc standard used by major studios and all Blu-ray device manufacturers. 

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Soundbite

Posted on September 5, 2017 in ATSC News

“I was just kind of surprised that this technology that exists.  It’s been awesome.  It doesn’t log out and it doesn’t skip.” 

— MBA Student Dan Sisco, as told to The Wall Street Journal

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PRESIDENT’S MEMO: Towering Achievements

Posted on July 24, 2017 in ATSC News

As we finish construction on the remaining stories of the ATSC 3.0 skyscraper depicting the building blocks of Next Gen TV, industry insiders are celebrating another remarkable broadcast tower. June ushered in digital TV broadcasting from New York’s One World Trade Center site for the first time since Sept. 11, 2001. Joining WNJU Telemundo 47 soon on the spire atop the Freedom Tower will be other New York City stations —WCBS, WNBC, WPXN and WNET. We salute broadcasters for this towering achievement.

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GOING GLOBAL: ATSC 3.0 4K broadcasting launched in Korea

Posted on July 24, 2017 in ATSC News

ATSC 3.0 broadcasting service is on the air in South Korea! Leading terrestrial broadcasters (KBS, MBC and SBS) started their main service – 4K Ultra HD channels – in the Seoul metropolitan area on May 31. Local broadcasters are now in the process of licensing to start their service by the end of the year. ATSC 3.0 signals are going to cover the whole country by 2021.

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