Posted on October 15, 2020 in ATSC News
BOISE, Idaho—Evoca has launched what it says is the first over-the-air 4K UHD channel in the U.S. via its ATSC 3.0 TV service. Insight TV, which features adventure-focused programming in 4K UHD picture quality, is now available to Evoca users in Boise 24/7.
The Evoca platform is billed as an over-the-air alternative to traditional cable TV, offering live network TV, linear television and VOD content through its Scout set-top-box, which is equipped with an ATSC 1.0 and 3.0 receiver, onboard memory and a broadband connector, as well as an over-the-air antenna.
Evoca will broadcast Insight TV using a mix of over-the-air and internet sources using ATSC 3.0, according to Todd Achilles, Evoca president and CEO.
Posted in ATSC News
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.