Posted on October 5, 2016 in ATSC News
As the leading broadcast and television R&D Center in China, ATSC sponsor NERC-DTV (the National Engineering Research Center of Digital Television) was founded by leading universities, broadcasters and manufacturers and supported by central ministries. NERC-DTV is committed to research and development of key technologies and systems for digital broadcast television and media systems.
Over the past 20 years, NERC-DTV and Shanghai Jiao Tong University have collaboratively contributed a series of key technologies and systems to national Chinese industrial digital broadcast and receiver standards. These standards have been largely deployed across China. As the organizer of Chinese Next Generation Television High Tech Project and a leader of the Chinese Next Generation Broadcasting Wireless Task Force, NERC-DTV has successfully established China’s first full link system for a next-generation UHD TV system, which not only supports 4K UHD transmission, but also provides excellent flexibility and enriches the diversified broadcast business portfolio.
As an ATSC member and one of the global founding organizations of FoBTV (the Future of Broadcast Television initiative), NERC-DTV is honored to lead China’s major research players to participate in the ATSC 3.0 physical layer technology development and to deliver the system proposal with Chinese broadcast characteristics to ATSC. NERC-DTV will work hard to keep contributing to ATSC system’s future research, development and commercialization.
Posted in ATSC News
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The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC also develops digital terrestrial broadcasting implementation strategies and supports educational activities on ATSC standards.