(Next TV): Public Broadcasters’ Jump Into NextGen TV Tiptoes Into Alliances with Commercial Ventures
When public broadcaster WNET Group announced its plan early in February to “transition” to NextGen TV in the New York City area, it marked public TV’s biggest splash into the ATSC 3.0 world — a sector that has been until now dominated by high-volume promises from commercial broadcasters.
Bob Feinberg, WNET Group’s VP, business development and chief legal officer (Image credit: The WNET Group)
“This is a priority project for [our] organization,” said Bob Feinberg, WNET Group’s VP, business development and chief legal officer. He said that there is no timetable yet, but vowed that the group will use “the necessary resources to work as quickly as possible.”
“As far as I know we’re the first out the gate to commit to ATSC 3.0 in the New York City DMA [Designated Market Area] — the single largest television market in the country,” Feinberg told Next TV. “So, this is a big step, not only for public television, but for the television industry in general.”
>>>>>Read the full story at NextTV.com here.
Posted in ATSC News
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