Posted on March 4, 2019 in ATSC News
“I experienced a full-on interactive experience that would have been unimaginable back when (I was) was a child holding the rabbit ears just to enable the Pai family to get better reception of ‘The Jeffersons’ on broadcast TV. The fact that I was in Arizona in August and my memories were of the demo and not the heat tells you everything about how impressed I was and encouraged I am about the potential of this new standard. Movin’ on up, indeed.”
– FCC Chairman Ajit Pai, after witnessing an ATSC 3.0 demonstration in Phoenix
Posted in ATSC News
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ATSC, the Broadcast Standards Association, is an international, non-profit organization developing voluntary standards and recommended practices for digital terrestrial broadcasting. Serving as an essential force in the broadcasting industry, ATSC guides the seamless integration of broadcast and telecom standards to drive the industry forward. Currently, the ATSC 3.0 Standard is providing the best possible solution for expanding the potential of the broadcast spectrum beyond its traditional application to meet changing needs. From conventional television to innovative digital data services, ATSC has one clear goal: to empower the broadcasting ecosystem like never before.
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