Posted on March 17, 2022 in ATSC News

As broadcasters continue to deploy ATSC 3.0, the NAB Show, April 23-27, will shine a spotlight on NextGen TV, with its presence being felt as soon as show attendees enter the Las Vegas Convention Center.
ATSC 3.0 will be center stage at the “Future of Delivery” pavilion in the newly opened West Hall of the LVCC, giving the ATSC and attendees more room to network and showcase advances. Among the highlights in the pavilion will be several new consumer products as well as new ways to monetize the advanced broadcast standard, according to ATSC president Madeleine Noland.
“We’re expecting to see new set-top receivers and antenna products as well as updates on how ATSC 3.0 will play an emerging role in distance education, the automotive and other new verticals,” she said.
Noland observed that the number of manufacturers with ATSC 3.0 receivers is continuing to increase, which is even more of an incentive for broadcasters to start airing NextGen TV.
>>>>>Read the full story at TV Technology here.
Posted in ATSC News
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