Business Wire: Major Broadcasters Launch NEXTGEN TV on five Local Television Stations in Charleston, WV

Posted on December 8, 2021 in ATSC News

Charleston’s leading television stations this week officially began broadcasting with NEXTGEN TV, a revolutionary new digital broadcast technology. The launch includes WCHS-TV (ABC), WOWK-TV (CBS), WSAZ-TV (NBC), WQCW (CW) and WVAH-TV (Decades).

Based on the same fundamental technology as the Internet and digital apps, NEXTGEN TV can support a wide range of features that are currently in development. In addition to providing a new, improved way for broadcasters to reach viewers with advanced emergency alerts, NEXTGEN TV features stunning video with brilliant color, sharper images and deeper contrast to create a more life-like experience.

NEXTGEN TV adds a new dimension to TV viewing, with vibrant video and new Voice+ dialogue enhancement that brings voices to the foreground. Movie theater-quality sound lets viewers hear every voice clearly and keeps volume consistent across channels. NEXTGEN TV also can be enhanced with Internet content to enable viewers to get the most out of live sports, live news, and live events in real-time, without looking away from the TV screen.

Read the full story at Business Wire here.

Posted in ATSC News