President’s Memo: Looking Ahead

The ATSC is off to a great start this year with the release of the ATSC 3.0 suite of standards, a major milestone commemorated at CES in Las Vegas. I was proud to represent the ATSC onstage with NAB CEO Gordon Smith and CTA CEO Gary Shapiro. One of the joys of my job is having the honor and privilege representing the ATSC and the hundreds of volunteers developing our standards and driving our programs.

The newly-released standard provides a solid foundation for a critical next phase for the ATSC, as re-elected Board Chairman Richard Friedel explains so eloquently in the Chat Room column in this issue of THE STANDARD. Coupled with the ATSC’s support for early deployments and implementations of Next Gen TV powered by ATSC 3.0, ongoing work on standards and recommended practices continues apace, along with stepped-up activities by ATSC Implementation Teams.

Supporting these efforts were a terrific series of ATSC Technology Group and Board meetings last month hosted by Sony in San Diego. And next month, we’re looking forward to another important series of productive standards and implementation meetings, hosted by Cox Media Group in Atlanta.

Looking ahead, please mark your calendars for both the 2018 NAB Show, April 9-12 in Las Vegas, and the 2018 ATSC Next Gen TV Conference, May 23-24 in Washington. This is a big year for ATSC members at both events – more details will be coming soon. We look forward to seeing you there!

Mark Richer, ATSC President

The ATSC congratulates former ATSC Board Chairman Wayne Luplow on his retirement from Zenith following a stellar 53-year career there. We are fortunate that Wayne is still heavily involved with the ATSC, representing the IEEE on the board this year.