TV Gateway Project Highlights ATSC 3.0 Targeted Ads, Alerts and More

Posted on January 4, 2017 in ATSC News

The NAB PILOT initiative’s “next generation TV gateway project” is highlighting some cool ATSC 3.0 interactive capabilities. A number of new features and capabilities for broadcasters to better serve their viewers will be based on Hybrid TV – the television receiver’s ability to combine over-the-air reception with broadband connectivity and interactive applications, providing a richer consumer experience.

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SOMEONE YOU SHOULD KNOW: Paul Hearty, Jong Kim and Pete Sockett

Posted on January 4, 2017 in ATSC News

The ATSC Board of Directors welcomes three industry experts just starting their 2017-19 terms on the board. This month’s “Someone You Should Know” column features these talented and seasoned individuals – Paul Hearty of Sony, Jong Kim of LG and Pete Sockett of Capitol Broadcasting.

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ATSC Lang Syne

Posted on January 4, 2017 in ATSC News

Should the auld standards be forgot,
and never brought to mind?
Replaced by new ones, bravely fought,
and auld lang syne…

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AND NOW A WORD FROM OUR SPONSOR… Pearl TV

Posted on January 4, 2017 in ATSC News

ATSC 2017 sponsor Pearl TV represents more than 220 member stations around the country. Pearl TV joined ATSC in 2014 to strengthen the involvement of its organization’s eight member broadcast companies and to help ensure ATSC 3.0’s successful deployment.

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ATSC BOARD MEMBERS ELECTED

Posted on December 12, 2016 in Press Releases

For Immediate Release Hearty, Kim, Sockett, Wu Begin Terms in January WASHINGTON, Dec. 12, 2016 – Members of the Advanced Television Systems Committee Inc. (ATSC) have elected industry executives to serve on the ATSC Board of Directors for three-year terms that begin in January 2017.   Newly elected to the ATSC board for 2017 are Dr. […]

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President’s Memo: Rewind and Review – ATSC 3.0’s Big Year

Posted on December 1, 2016 in ATSC News

As we wrap up the year, the ATSC hits the pause button and rewinds for a quick review of five of the most noteworthy developments of 2016. It’s our own “Top Five List” of the most important developments this year.

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Special Guest Column: The Digital Television Revolution

Posted on December 1, 2016 in ATSC News

For over 60 years, the United States and its millions of television viewers were well-served by an analog NTSC broadcast standard, originally adopted in 1941 and colorized in the 1950s. But, beginning in 1987 – spurred on by research and development taking place in other parts of the world – our government began to envision the potential of a greatly improved analog television system.

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SIDEBAR: How Time Flies

Posted on December 1, 2016 in ATSC News

In celebration of the 20th anniversary of the FCC’s adoption of the ATSC 1.0 standard (Christmas Eve 1996), we’ve highlighted some fun facts from then and now.

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ATSC 3.0 Broadcasts to Deliver Data to Connected and Autonomous Vehicles

Posted on December 1, 2016 in ATSC News

The first public demonstration of important new business-to-business applications of ATSC 3.0 exemplifies how the Internet Protocol (IP) based broadcast standard will enable data services for the connected and autonomous vehicles of tomorrow.

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ATSC 3.0 Standard to be Ready by 2017 NAB Show

Posted on December 1, 2016 in ATSC News

ATSC is working to complete the ATSC 3.0 suite of documents before the annual NAB Show in April, which is a good “demarcation point” in that it tends to focus efforts and activities within the broadcast and related industries.

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