President’s Memo: Firm Hand On The Rudder
It gives me great pleasure to announce that the ATSC Board has reappointed Mr. Luke Fay as Chair of Technology Group 3 (TG3). Every successful journey needs a firm hand on the rudder, and ATSC has been fortunate to have Mr. Fay, Senior Manager Technical Standards at Sony Electronics, at the helm of TG3 for the past three years – the standard term for a TG3 Chair. I applaud the ATSC Board of Directors for exercising its option to extend Mr. Fay’s term for an additional year and thank Sony for their ongoing support of ATSC. Congratulations, Luke! We are lucky to have you!
Conference Registration and the Hotel Room Block is now open for the ATSC Annual Member Meeting and NextGen Broadcast Conference, being held at the historic Westin Book Cadillac in Detroit on June 8-9. We’re very excited about “taking the show on the road.” Join us to learn from a rich slate of sessions, explore a variety of exhibits showcasing the latest ATSC 3.0 developments, and connect with friends at ample networking opportunities. As a special treat, we will host a strolling dinner, complete with private access, at The Henry Ford Museum of American Innovation for a networking event worthy of the Motor City.
As TV makers go through their annual model transitions, we’re pleased to see new TV models from all four manufacturers – Hisense, LG, Samsung and Sony – carrying the NEXTGEN TV logo. Over the past two years, more than 120 different sets will be offered to U.S. consumers who are expected to buy some 4.5 million NEXTGEN TV sets this year. This is 10 percent of all TV sales in the U.S., which sets us well on the path to CTA’s estimated “maturation” milestone in 2025, when nearly 75% of U.S. TV sets will be ATSC 3.0 TVs. We are also seeing a growing number of home gateways, set-top boxes, dongles and other appliances entering the marketplace. Televisions and appliances alike will be on display at the upcoming NAB Show.
We are delighted that the NAB Show is coming back to Las Vegas after a two-year absence. ATSC is planning a banquet of ATSC 3.0-related exhibits, presentations, booth exhibits, and sessions. In addition, there are some 15 Show Sessions devoted to some facet of ATSC 3.0. Find all these events in ATSC’s “Guide to ATSC 3.0 at the Show.”
Anchoring the Future of Delivery Pavilion, the ATSC booth W9022 will be a busy hub of activity:
- Explore 7 sponsored exhibits
- Learn and network at 11 informative presentations
- Reconnect with colleagues on Sunday, Monday, and Tuesday evenings with 5PM receptions sponsored by HPE, American Tower and the ATSC Brazil Implementation Team
- Join MadHive for a sponsored Coffee Talk on Monday afternoon at 2PM
With Luke Fay on the rudder of TG3 and prevailing winds pushing our ship forward to the NAB Show and the ATSC NextGen Broadcast Conference, we look forward to seeing many of you in Las Vegas and Detroit in the weeks ahead!
Madeleine Noland
ATSC President
Posted in ATSC News
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