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(TV Tech): Central Tenn. PBS, PMVG, Vendors Collaborate on ATSC 3.0-Based Sign-Language Warnings

Posted on January 29, 2025 in ATSC News

COOKEVILLE, Tenn., and BOULDER, Colo.—PBS station WCTE and the Public Media Venture Group (PMVG) this month met in Cookeville to test and implement a new initiative that uses ATSC 3.0 technology to bring American Sign Language (ASL) services to emergency alert systems.

Building on the groups’ introduction of real-time, Spanish-language closed caption translation this past December, the latest effort aims to ensure critical information reaches deaf and hearing-impaired community members. Both projects are powered by PMVG’s NextGen TV (ATSC 3.0) station in Cookeville, leveraging the capabilities of NextGen TV broadcasting to deliver life-saving emergency information across the entire Cookeville and Putnam County, Tenn., region, PMVG said.

>>>Read the full story on TV Tech here.

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