ATSC News

CHAIRMAN’S CORNER: ATSC 3.0’s Road to Paradise (Road)

Posted on April 2, 2019 in ATSC News

Ok, I admit it, I love the NAB Show – always have. I revel in its hectic, kinetic (bordering on frantic at times) energy, the explosion of ideas, and the unique global networking environment of an event where people spend significant time speaking to each other instead of their devices and machines. It’s the media industry’s ultimate annual measuring stick for progress, and for a few days each year in the Nevada desert, the world is filled with bright, shiny new objects and full of possibilities. 

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NAB SHOW PREVIEW Ubiquitous ATSC 3.0

Posted on April 2, 2019 in ATSC News

When broadcasters convene in Las Vegas this month, more than 100 NAB Show sessions and more than 50 exhibitors will feature Next Gen TV technology that is now voluntarily spreading to cities throughout the country. 

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SOMEONE YOU SHOULD KNOW: Jim DeChant, News-Press & Gazette Broadcasting

Posted on April 2, 2019 in ATSC News

Jim DeChant is the Vice President of Technology for News-Press & Gazette Broadcasting, leading its technical operations and engineering activities.  Since DeChant was first profiled in THE STANDARD in 2017, he has been elected to the ATSC board of directors and he’s been implementing the ATSC 3.0 standard.

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ANALYST PERSPECTIVE: Why “Cord-Cutting” Doesn’t Fully Describe What’s Really Happening with Consumers

Posted on April 2, 2019 in ATSC News

Conventional wisdom suggests that millions of viewers are “cutting the cord” with cable, telco and satellite services and instead turning to online and over-the-air viewing for their favorite shows.  But the story is a bit more complicated, according to media analyst Bruce Leichtman, president and principal analyst of Leichtman Research Group (LRG), Inc. THE STANDARD asked him to explain.

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MONTHLY DATEBOOK: No April Fools

Posted on April 2, 2019 in ATSC News

It’s a big month for Next Gen TV powered by ATSC 3.0 led by our major presence at NAB Show, not to mention PBS TechCon, plus IEEE-BTS and SBE events and more. And ATSC members will participate all month long in technology group, specialist group, ad hoc group, planning team and other meetings. April meetings, events and dates of interest to ATSC members, industry colleagues and key stakeholders.

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AND NOW A WORD FROM OUR SPONSOR…Consumer Technology Association

Posted on April 2, 2019 in ATSC News

The Consumer Technology Association™ (CTA™) is one of the ATSC’s five founding organizations in 1983 (along with the NAB, NCTA, SMPTE and IEEE). ATSC 2019 sponsor CTA is the trade association that represents the $377 billion U.S. consumer technology industry, which supports more than 15 million U.S. jobs.

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CHAIRMAN’S CORNER: Phoenix Rising

Posted on March 4, 2019 in ATSC News

As this March edition of THE STANDARD is being published, the ATSC is convening our spring series of technical meetings in Phoenix, aka Valley of the Sun. Home to the Phoenix Model Market testbed for Next Gen TV services, the namesake of this city is a symbol of renewal, the mythological bird that flew through the air, burst into flames, and subsequently regenerated itself from its own ashes, better than before.

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WANTED: ATSC Hiring New President

Posted on March 4, 2019 in ATSC News

ATSC is hiring a new President. Applications are due March 15th. Email search@atsc.org for additional details.

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GO SPARTANS! Road to ATSC 3.0 – Michigan State Public Television

Posted on March 4, 2019 in ATSC News

WKAR at Michigan State University in East Lansing is one of the leading public television stations taking an active role in ATSC 3.0 – currently operating with a Next Gen TV signal on channel 35.  Their focus is on maximizing the potential of Next Gen TV to increase access to content among rural and low-income households with limited access to internet.

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CHAT ROOM: Interactivity Positivity

Posted on March 4, 2019 in ATSC News

In the Chat Room this month, we sat down with Mark Corl, who chairs the ATSC’s S38 “Interactive Environment” Specialist Group. A member of the ATSC Board of Directors, Corl is a 20-year veteran at Triveni Digital, where he’s the Senior VP of Emergent Technology Development working on new digital TV distribution technologies with a special focus on IP-delivered content. We checked in with him for an update on the hot topic of ATSC 3.0 interactivity.

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